ROI-Driven search engine optimization
ROI-driven search engine optimization (SEO) focuses on optimizing your website to increase organic traffic and generate high-value leads, ensuring your efforts translate into measurable business growth. This approach involves targeting the right keywords, improving on-page SEO (like content and structure), and building quality backlinks. The goal is to boost your website’s rankings for relevant search terms while aligning with your business objectives.
- Keyword and competitor research
- On-Page Optimization
- Content Creation
- Technical SEO
- Link Building
- Analytics & Tracking
- Conversion Optimization
- Continuous Optimization
Numerique
How our search engine optimization can help grow your revenue
Combining search engine optimization with conversion rate optimization (CRO)
Combining SEO with conversion rate optimization (CRO) creates a seamless strategy for driving quality traffic and ensuring that visitors take the desired actions on your site.
With SEO, you focus on attracting the right audience through organic search by optimizing for relevant keywords and improving site visibility. Once visitors arrive, CRO ensures they have a smooth, engaging experience by optimizing landing pages, calls to action, and overall site design to encourage conversions.
This combined approach improves both the quantity and quality of traffic, while maximizing the chances of turning visitors into paying customers or leads, resulting in higher ROI.
Real certified Google Ads professionals
Get a team of certified Google Adwords / SEM specialists who have a minimum of 2 years experience managing various SEM campaigns locally. We help you create the perfect combination of strategy and implementation to ensure we achieve your goals.
what you get
What is included in our search engine optimization services?
When you partner with Type, you’ll gain access to our full range of SEO services. These services are designed to optimize every facet of your paid advertising, including:
& Strategy
services
& Strategy
Keyword Research & Strategy
We start by identifying the most relevant and high-performing keywords for your business. This involves analyzing search volumes, competition, and user intent to ensure your content aligns with what people are searching for. By strategically targeting these keywords, we increase your website’s chances of ranking higher in search results, attracting qualified traffic that is more likely to convert.
services
On-Page Optimization services
On-page SEO focuses on optimizing individual pages to improve their rankings. This includes refining elements like titles, meta descriptions, headers, and content to make sure they are relevant, keyword-rich, and user-friendly. We also ensure the use of appropriate internal linking and optimize images with alt text to improve accessibility and search engine understanding, contributing to better search engine visibility.
Technical SEO services
Technical SEO ensures that your website is accessible, fast, and well-structured for search engines. We focus on improving website speed, optimizing for mobile devices, and fixing technical issues like broken links or crawl errors that can hinder search engine bots from indexing your site. By improving the overall technical health of your site, we enhance the user experience and ensure your site is ready to perform at its best in search results.
Link Building services
Quality backlinks are a critical factor in SEO. We employ strategies to build credible, authoritative links from relevant websites. This helps improve your site’s domain authority, signaling to search engines that your site is trustworthy and valuable. We focus on building organic, high-quality links through guest posts, outreach, and content marketing, which in turn boosts your rankings and enhances your site’s credibility.
Creating Success
What makes our paid search management services so effective?
Match search intent at every touchpoint
Picking the right keywords will only get you so far. We understand how to match the search intent of your target keywords with ad copy, CTAs, and landing pages that turn clicks into ROI.
Experienced PPC management
How do you know what works if you’ve never gotten results before? Our paid search managers have years of experience managing successful campaigns in a variety of industries. And we have the happy clients to back it up.
Google Premier Partnership
Working with a Google Partner agency gives you a leg up. Not only are we certified in all types of Google advertising, but we also get access to direct support and other resources provided by Google. Your campaigns benefit directly from this exclusive insider knowledge.
The proof is in the numbers
Why SEO can bring in the numbers
62%
of growth rate in brand awareness for businesses that start doing SEO
100%
of visitors you attract are already interested in your product or service, which increases the likelihood of conversions.
82%
of clicks on SEO are more likely to buy, making for better leads
FAQ
FAQs about search engine optimization management
Looking to learn more about paid search management for your business? Browse our FAQs:
SEO (Search Engine Optimization) is the process of optimizing your website to rank higher on search engines like Google. It helps increase organic traffic, improve visibility, and attract potential customers. Without SEO, your website may struggle to appear in relevant search results, limiting its reach and growth potential.
SEO is a long-term strategy, and results can take anywhere from 3 to 6 months to show, depending on factors like competition, keyword difficulty, and the current state of your website. However, with ongoing optimization, you’ll see continuous improvements over time.
On-page SEO focuses on optimizing elements within your website, like content, meta tags, and structure. Off-page SEO refers to activities outside your website, such as link building and social media engagement, that help improve your site’s authority and rankings.
Success is measured by tracking key performance indicators (KPIs) such as organic traffic, keyword rankings, conversion rates, bounce rates, and backlinks. Regular analysis using tools like Google Analytics helps identify areas of improvement and monitor the effectiveness of SEO efforts.
Yes! Fresh, relevant, and high-quality content is essential for SEO. Regularly updating your website’s content with new blog posts, articles, and optimized information helps keep your site relevant to search engines and users, improving your rankings.
While some basic SEO tasks can be done on your own, managing SEO effectively requires technical knowledge and ongoing effort. Professional SEO services can help implement advanced strategies, track results, and adjust tactics to ensure you achieve your business goals.
